About.com

The online site about.com is very unique. I really like the way that they do business. About.com is an online "neighborhood' as they call it where people can come together to ask questions regarding numerous topics and then other guides/ contributors can answer their questions to the best of their knowledge. They keep a list at the bottom of topics that they need people to guide or write about so that encourages people to get involved.

They manage their site by relying on indivduals to partice and essentially SHARE KNOWLEDGE. The people are inticed to share the knowledge that they have creating it elsewhere and passing it on to people who are curious about a particular subject.
People may feel encouraged to visit this website because they will be talking and reading what normal everyday people write.

This is a really neat way of doing business. Personally I had never heard of this website but next time I have a question about something I will be sure to visit this website and pass along the word to other people that I know!